Early commercial visual and digital work
My first professional work centred on visual communication and client projects. It established the hands-on, client-facing foundation that would carry into later digital and product work.
From visual communication to broader responsibility for products and information.
I started in visual and digital communication, then worked across web, 3D and technical products before technical communication and product information became increasingly central. Over time, the work expanded from individual outputs toward larger parts of the problem, project and result.
Each stage added a layer rather than replacing the one before it.
- Visual communication
- Digital & 3D
- Technical products
- Technical communication
- Business & system ownership
A progression in scope, context and responsibility.
Professional design practice
A more structured commercial design environment spanning visual communication, print and digital work.
This period strengthened production discipline, visual hierarchy and the ability to turn requirements into finished communication.
The multidisciplinary phase
This was the first major expansion of my scope. Visual communication increasingly connected with web, 3D and product communication inside a technical business environment.
Products and digital delivery became more important, and the work began to move across different representations of the same product or business problem rather than remaining within a single graphic medium.
Mediar Technology LTD — 2018–2019 · overlapping professional experience
Two strands began to converge.
From late 2019, technical documentation and product communication developed alongside my continuing visual and corporate work.
Projektowanie Instrukcji
I co-founded Projektowanie Instrukcji while continuing my employed visual and product-communication work. The business moved my work deeper into technical products: source material, procedures, information structure and communication designed around how products are installed, operated and understood.
Hager Group
An international corporate environment combining visual communication with technical products, B2B communication and motion/video.
Working inside a larger organisation strengthened the connection between brand, product and media constraints while the technical-documentation business developed in parallel.
Fenix
A shorter overlapping phase continuing commercial visual and digital work during the early development of Projektowanie Instrukcji.
Current focus — broader ownership
Projektowanie Instrukcji / Instrioo is now the main professional context in which the different strands of my experience come together.
Within the same co-founder role I have held since 2019, my work spans technical and product communication, information design, project responsibility, client and business context, digital/web decisions, content and SEO, and decisions about how work is organised and delivered.
producing the communication
understanding the problem, designing the approach and taking responsibility for the result
Projektowanie Instrukcji / Instrioo is developed jointly with a business partner; individual project contributions are attributed separately where relevant.
The biggest change has been the responsibility around the work.
- Executioncreating the communication
- Multidisciplinary responsibilityworking across visual, web, 3D and product contexts
- Project ownershipunderstanding source material, defining structure and making delivery decisions
- Business & system ownershipworking with clients, priorities, processes and the wider context in which the output needs to work
Hands-on work remains part of the picture. It now sits inside a broader decision-making context.
The mediums changed more than the underlying strengths.
Visual communication has been a commercial foundation from the beginning. Web and digital work has recurred across multiple stages rather than appearing as a recent reskilling effort. Product and 3D work created an early bridge toward technical subject matter, while technical and product communication has become increasingly central since 2019.
Client responsibility has also been present from the freelance years onward, with substantially broader business and project scope today.